THE SHOP | For performance, restyling & customization professionals

October 31, 2025

The Goodguys 35th FuelCurve.com Autumn Get-Together

The event will bring a weekend of fall cruising & racing to the Bay Area along with custom cars, trick…

October 31, 2025

Holley Performance Brands at the 2025 SEMA Show

Holley will show off its portfolio of iconic brands through product demonstrations, unique builds, subject matter experts & influencers…

October 31, 2025

LIQUI MOLY USA at AAPEX & the 2025 SEMA Show

In addition to showcasing its product range of automotive chemicals, the lubricant specialist will also premiere its new corporate identity…

News

News

October 31, 2025

High Performance Expo Announces Its 2026 Advisory Council

A diverse group of aftermarket innovators, motorsports professionals & industry thought leaders will help shape the future of the automotive…
News

October 31, 2025

Roland DGA to Cosponsor WrapsLIVE Competition & Showcase New Wide-Format Printer/Cutter

The three-day WrapsLIVE Competition at SEMA will feature some of the world’s top vehicle wrap specialists competing in a series…
News

October 31, 2025

TVR Garage Opens First TVR Showroom in Las Vegas

In partnership with TheCarWiz, TVR Garage will display TVR vehicles in a freshly remodeled 15,000-square-foot showroom…
News

October 30, 2025

Don Garlits To Receive Robert E. Petersen Lifetime Achievement Award

NHRA legend will accept the award at the SEMA Industry Honors, SEMA's annual celebration of industry excellence…
News

October 30, 2025

The 2025 SEMA Show Kickoff Breakfast

The event brings together industry leaders for Q&As, a fireside chat & the presentation of New Product Awards…

Features

Features

October 30, 2025

Special Report: How Auto Influencers Bring Attention to the Aftermarket

Partnerships between companies & personalities make the connection between those who do and those who want to do stronger than…
Sponsored Articles

October 30, 2025

Secure Your Trailer for Towing or Winter Storage – All With Your Vehicle Key

Protect your trailer with the convenience of one key – your vehicle key – with BOLT Locks...
Sponsored Articles

October 29, 2025

The XL Pro Linkable LED Off-Road Light Bar – Full Adjustment, Total Performance

Baja Designs is proud to announce the expansion of the XL Linkable series with the XL Pro Linkable LED off-road…
Features

October 27, 2025

Classic Styling, Modern Amenities Drive Today’s Pro-Touring Market

Building a successful Pro-Touring project demands a mix of technical skill & artistic creativity...
Sponsored Articles

October 27, 2025

Eibach PRO-TRUCK-LIFT Stage 2

New 2025 Toyota 4Runner Hybrid PRO-TRUCK-LIFT Stage 2...

Videos

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX | THE SHOP

September 23, 2024

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX

New Wilwood Video Chronicles Caliper Manufacturing Process | THE SHOP

October 24, 2023

New Wilwood Video Chronicles Caliper Manufacturing Process

IMS Museum Basement Tour | THE SHOP

October 18, 2023

IMS Museum Basement Tour

Jeep Releases Short Film Celebrating Rebelle Rally | THE SHOP

October 11, 2023

Jeep Releases Short Film Celebrating Rebelle Rally

Petersen Museum Continues Porsche Anniversary Celebration With Video Series | THE SHOP

October 10, 2023

Petersen Museum Continues Porsche Anniversary Celebration With Video Series

Onboard: Porsche 962 at Rennsport Reunion 7 | THE SHOP

October 5, 2023

Onboard: Porsche 962 at Rennsport Reunion 7