Turn 14 Distribution Heads to Sturgis for Bike Show & Dealer Activations
As presenting sponsor of the Cycle Source Sturgis Bike Show, Turn 14 Distribution will showcase products & host guests at the American Flat Track Super TT VIP tent...
Performance and powersports distributor Turn 14 Distribution will participate in several events and dealer activations during the 2026 Sturgis Motorcycle Rally, reinforcing its support of the V-twin industry, custom builders, dealers and motorcycle enthusiasts, company officials stated in a press release.
Turn 14 Distribution will serve as the presenting sponsor of the Cycle Source Sturgis Bike Show Presented by Turn 14 Distribution at the Iron Horse Saloon on Aug. 9 in Sturgis, South Dakota. Celebrating its 20th year in Sturgis, the show will feature 30 competition classes, industry judges, awards for custom motorcycle builders, and a $5,000 Best of Show cash prize. Turn 14 Distribution will also present the Turn 14 Builder’s Choice Award and trophy, recognizing a standout motorcycle selected by the company.
During the show, Turn 14 Distribution will showcase products from its owned powersports brands, including Kuryakyn, Kuryakyn Leather, Biker’s Choice, Twin Power, and Speed and Strength. Industry partners Öhlins, Rockford Fosgate, and Mustang Motorcycle Products will also participate, displaying products and contributing prizes for show winners.
Throughout rally week, Turn 14 Distribution brands will also be featured at key dealer locations in the Sturgis area. Rally attendees can explore featured products, enter giveaways, and receive available gifts with qualifying purchases while supplies last, noted the release.
VIP Hospitality at the American Flat Track Super TT
Turn 14 Distribution will also host invited guests during the American Flat Track Super TT at Jackpine Gypsies on Saturday, Aug. 8, offering an evening of VIP hospitality that includes race viewing, food and beverages. The event is part of the official Sturgis rally racing schedule and brings together motorcycle enthusiasts from across the country.
“Sturgis isn’t a trade show with motorcycles parked outside and clean tabletops. It’s riders, racers, builders and dealers taking over an entire town for a week to celebrate together their love for motorcycles,” said Nashona Haldane, powersports marketing manager at Turn 14 Distribution. “That’s what makes it one of the most important events in powersports. We’re proud to support those who make this community what it is, and we’re bringing some of our favorite brands along for the ride.”
About Turn 14 Distribution Inc.
Turn 14 Distribution is a privately-owned, 100% wholesale distributor of performance automotive and powersports aftermarket parts focused on supporting small businesses. Committed to long-term partnerships, Turn 14 delivers proprietary technology that streamlines ordering, improves inventory control and strengthens cash flow management, the company says. Seven-day operations enable delivery to 100% of continental U.S. dealers within two days or less.
