2025 Hot Wheels Legends Tour Opens Submissions to Custom Car Builders

Submissions for the 2025 Hot Wheels Legends Tour presented by Mobil 1 are officially open to custom car builders around the world who want a chance to have their car made into a Hot Wheels die-cast car and inducted into the Garage of Legends. The eighth annual world tour kicks off on April 26 in Tampa, Florida, with a live event in partnership with Walmart.

The 2025 Hot Wheels Legends Tour has expanded to include new stops in Benelux, Peru and Turkey. In total, this year’s tour will travel to 16 countries, with 10 events held exclusively at Walmart locations throughout the United States and one event held at the Mattel Headquarters in El Segundo, California.

New for 2025, the culmination of the tour will become more global in nature with three distinct regional finals—Europe and the Middle East, Latin America and the United States. At each virtual event, one vehicle will be selected to compete at the Global Grand Finale where the winner, and the next Hot Wheels die-cast, will be immortalized in 1:64th scale.

Hot Wheels will celebrate its ongoing partnership with Walmart by bringing back the U.S. virtual contest where car enthusiasts nationwide can submit their passion projects and participate in the Hot Wheels Legends Tour. Fans can get updates on the virtual tour, learn more and submit their own cars on Walmart.com. One car will be selected to move on to the U.S. Regional finals for a chance to compete in the Global Grand Finale in the fall.

“What began as a series of U.S. events has grown into a global tour for car and Hot Wheels enthusiasts around the world to share their passion projects while competing for a chance to have their creations immortalized in 1:64-scale,” said Ted Wu, senior vice president and global head of design for vehicles and building sets at Mattel. “With the inclusion of Benelux, Peru and Turkey this year, we cannot wait to see what these unique countries and cultures bring to the table as we continue to expand the Hot Wheels Legends Tour globally.”

Judging & Event Dates

Each of this year’s vehicle entries will be assessed by a panel of Hot Wheels designers and local celebrity judges. According to Mattel, the vehicles competing to join the prestigious Garage of Legends, a collection of the brand’s most iconic and historic vehicles, will be evaluated based on three key categories:

• Authenticity: Hot Wheels vehicles stand out from the crowd, and the judges expect the next entry to the Garage of Legends to continue pushing the boundaries of automotive design.
• Creativity: The judges want to see unique and exciting projects that also exude purpose-built performance.
• Garage Spirit: It should be evident to the judges that early mornings, late nights, grit and determination went into the project.

The U.S.-based regional events will return to Walmart stores exclusively and feature interactive analysis and coverage from the onsite hosts. Each stop will include activities for fans of all ages, including the Hot Wheels Garage of Legends life-size cars, play spaces where kids can interact with the latest Hot Wheels toys, and Hot Wheels die-cast displays featuring premium and collector cars. Additionally, Hot Wheels enthusiasts can find special edition Hot Wheels Legends products exclusively at select Walmart stores or on Walmart.com.

2025 Hot Wheels Legends Tour dates include:

• April 26: Walmart in Tampa, Florida
• April 19: United Arab Emirates
• May 3: Walmart in Atlanta, Georgia
• May 17: Walmart in Charlotte, North Carolina
• May 31: Walmart in Detroit, Michigan
• June 6: France
• June 27: Germany
• June 28: Walmart in Milwaukee, Wisconsin
• July 12: Walmart in Kansas City, Kansas
• July 26: Walmart in Austin, Texas
• August 2: Walmart in Houston, Texas
• September 12: Benelux
• September 20: Walmart in Las Vegas, Nevada
• September 20: Spain/Portugal
• September 27: Walmart in San Diego, California
• October 4: Hot Wheels Headquarters in El Segundo, California

Mattel says that more events in Europe and Latin and South America will be announced as the tour continues. Fans may register or learn more about the Hot Wheels Legends Tour by visiting www.HotWheelsLegends.com.