WD-40 Brand Launches ‘Techs & Trades’ Program
The WD-40 Brand has launched a new Techs & Trade program designed specifically for skilled trades professionals in the automotive, construction, farming and maintenance, repair and operations industries with dedicated resources, content, offers and solutions.
To further empower skilled trades professionals, WD-40 Brand is partnering with Universal Technical Institute, ASE Education Foundation, S/P2, TechForce Foundation, Associated Builders and Contractors, Future Farmers of America and Generation T to deliver information, training and content for those working in skilled trades.
“WD-40 Brand has a long history of supporting the skilled trades and young technicians nationwide, and we are thrilled crank up our efforts through the Techs & Trades program,” said Adam Lindquist, manager of skilled trade marketing at WD-40 Company. “Professional skilled trades men and women have depended on WD-40 Brand products to get their jobs done right for more than 65 years and now, by sharing our expertise in maintenance products and the knowledge that comes with them, the Techs & Trades program will be a valuable resource that pros can’t get anywhere else.”
Through the Techs & Trades monthly e-newsletter, WD-40 Brand will share product applications and pro tips for WD-40 Multi-Use Product and the WD-40 Specialist line of products – including lubricants, greases, penetrants and degreasers. Members will also receive:
- Pro tips and info to help save time and money
- Member-only access to training courses and content
- Chances to enter and win WD-40 Brand products and gear
- Exclusive content from industry partners, athletes and brands
- Access to member-only promos and coupons
