THE SHOP | For performance, restyling & customization professionals

October 17, 2025

Automotive Influencers, Part I: The Supplier Connection

High-profile users are directing how consumers discover, evaluate & interact with products & brands...

October 17, 2025

Mecum Auctions Heads Back to Dallas/Fort Worth

The four-day auction at Dickies Arena in Fort Worth will feature 1,500 collector cars & five unique collections…

October 17, 2025

Maxxsonics Adds Rep Firms Alpha Sales Group & High Altitude Sales

The rep firms will help to drive growth & success for dealers & partners across U.S. territories…

News

News

October 17, 2025

Nitro Circus Moto Mayhem at the 2025 SEMA Show

Witness dynamic stunts from top freestyle motocross riders as they push the limits with flips, jumps & technical tricks during…
News

October 17, 2025

Austin Hatcher Foundation Presented Award for Resilient Racers Campaign

IMSA honored the Austin Hatcher Foundation & Camp Boggy Creek with the 2025 Team Marketing Award at the WeatherTech Night…
News

October 17, 2025

Mopar Reveals Sneak Peek No. 2 as It Gears Up for the 2025 SEMA Show

The company is releasing images offering sneak peeks of concept cars it plans to have on display at the SEMA…
News

October 16, 2025

BendPak Launches Its First-Ever Custom Vehicle Build

The Valor C10 custom truck build will be a modern-day tribute to U.S. armed forces…
News

October 16, 2025

Vintage Air Acquired by LFM Capital

Partnership provides Vintage Air operational support, while long-standing executive leadership remains in place…

Features

Sponsored Articles

October 15, 2025

Superwinch – New Scorpion 10,000-Pound 12V DC Winch With Synthetic Rope

Meet the Scorpion 10000SR - Engineered for those who demand uncompromising strength & reliability when the job gets tough...
Features

October 14, 2025

Luftgekühlt 11 Porsche Gathering Attracts 9,000-Plus Guests to Durham

Rare racing & collectible cars were artfully scattered throughout the grounds, ensuring hidden gems were found around every turn…
Sponsored Articles

October 14, 2025

Diode Dynamics Brings Power & Control With New Stage Series Light Bars

The next generation of Stage Series Light Bars has arrived. With higher efficiency, more power & greater control...
Features

October 10, 2025

A Brief History of Britain’s Newest Off-Roader: the INEOS Grenadier

A tough vehicle to adequately serve London’s off-road community—if there were such a thing…
Features

October 6, 2025

Committing to Product Diversification Keeps Shops Active & Adaptable

It makes sense to first look at expanding into new parts or services that are related to your existing offerings...

Videos

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX | THE SHOP

September 23, 2024

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX

New Wilwood Video Chronicles Caliper Manufacturing Process | THE SHOP

October 24, 2023

New Wilwood Video Chronicles Caliper Manufacturing Process

IMS Museum Basement Tour | THE SHOP

October 18, 2023

IMS Museum Basement Tour

Jeep Releases Short Film Celebrating Rebelle Rally | THE SHOP

October 11, 2023

Jeep Releases Short Film Celebrating Rebelle Rally

Petersen Museum Continues Porsche Anniversary Celebration With Video Series | THE SHOP

October 10, 2023

Petersen Museum Continues Porsche Anniversary Celebration With Video Series

Onboard: Porsche 962 at Rennsport Reunion 7 | THE SHOP

October 5, 2023

Onboard: Porsche 962 at Rennsport Reunion 7