The brand’s founder pointed to the ever-changing electric expectations causing financial trains for the small manufacturer…
Category: News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
Dodge Direct Connection Celebrates 50 Years With Unique NHRA Liveries
Tony Stewart & Matt Hagan will represent the brand at Lucas Oil Indianapolis Raceway Park at the NHRA U.S. Nationals…
Lubrication Specialties Hires Katherine Simmons as Digital Marketing Manager
Simmons brings multiple years of marketing management experience to her new role…
HPX Announces Leadership Council
The council will provide automotive aftermarket expertise in developing the 2025 event & beyond…
FOX Factory Releases 2023 Sustainability Report
The report highlights the brand’s focus on driving innovation while meeting environmental sustainablitity goals…
King of the Hammers Opens 2025 Ticket Sales
The first 5,000 tickets are discounted to $50…
Consumers Taking Better Care of Their Vehicles
Rising new vehicle prices push consumers to keep vehicles on the road for longer…
Bridgestone Potenza Named as Tire Partner for the Lamborghini Temerario
Bridgestone has developed a full line of tires for the new model…
SEMA Co-Founder Alex Xydias Passes Away
Xydias founded So-Cal Speed Shop & helped found SEMA through his work at Hot Rod Industry News…
Piston Foundation Partners With Hearst Autos
The partnership will help elevate Piston Foundation’s reach & highlight charitable efforts from Hearst…
Bring a Trailer Auctions Custom Aluminum-Bodied Corvette
The hand-fabricated body was first built in the early 1960s…
Pennzoil Sponsors Rebelle Rally & Rebelle U
Rebelle U will provide participants the chance to learn navigation techniques, driving skills & vehicle recovery…
Autonomous Driving Market Forecasted to Reach $7 Billion by 2035
The market sees a growing demand for Level 2+ & Level 3 self-driving technologies…
Kalitta Motorsports Teams With Genius Garage
Three automotive interns helped build the engine for Team Kalitta’s first race of the season…
Meyer Distributing Partners With Outside Line Motoring
The manufacturer offers lighting & trim accessories for various Honda & Subaru models…