Steeda Autosports Partners With BigCommerce for Webstore Redesign

BigCommerce, an open SaaS eCommerce platform, has partnered with Steeda Autosports to launch a new online store on the BigCommerce platform, the companies announced.

Steeda Autosports is using BigCommerce’s native Stencil templating engine to provide a new shopping experience for its customers, the company said, which offers customization options, technical SEO capabilities, customer support and the ability to manage a complex SKU and category structure.

The BigCommerce Apps Marketplace also allows Steeda Autosports to add special features and customizations, the company said.

“We weren’t looking for a site refresh, we needed an overhaul,” said Chris Cervenka, director of marketing at Steeda. “We needed a platform that could grow and scale with our business. Our team did a lot of research inside and outside of our industry, and BigCommerce emerged as the clear winner.”

“Ecommerce is revolutionizing the automotive industry and the platform sets the base for world-class experiences in web, mobile and marketing channels,” said Marc Ostryniec, chief sales officer at BigCommerce. “Automotive retailers like Steeda that adapt and embrace innovation are outdistancing the competition and are well-positioned to drive success in this dynamic market.”

By A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.