The award finalists include:
Channel Partner of the Year
- Meyer Distributing
- Motor State Distributing
- Summit Racing Equipment
Manufacturer of the Year
- Dee Zee Inc.
- QA1
- Turbosmart
Content Creator of the Year
- Alex Taylor, Drag Racer, TV personality
- Christopher Polvoorde, Off-Road Driver
- David Freiburger, TV personality
- Vaughn Gittin Jr., RTR Team Owner, Driver
- Vin Anatra, Hoonigan
The Channel Partner of the Year and Manufacturer of the Year Awards will be announced alongside the new-product award winners during the SEMA Show Kickoff Breakfast on Oct. 31.
SEMA Person of the Year, Gen-III Innovator of the Year, Content Creator of the Year and the Robert E. Petersen Lifetime Achievement Award will be announced during the Industry Award Banquet on Nov. 2.