Ambroza will help lead Truck Hero’s accelerated growth and expansion across eCommerce, brand building and consumer-centric initiatives, the company said.
“With Tony’s appointment, we continue to grow our accomplished team of highly sought-after leaders,” said Reminder. “He has an excellent track record and we’re excited to have him continue to grow Truck Hero and our portfolio of industry-leading brands.”
Ambroza joins Truck Hero from the Dearborn, Michigan-based workwear company Carhartt, where he served most recently as chief brand officer. In his role, Ambroza led the brand marketing and direct-to-consumer teams, the company said. Ambroza’s experience also includes leadership roles at Nike and Under Armour.
