Toyota has unveiled a new off-road concept under the iconic Scion name, celebrated for its legacy as a creative test bed and symbol of experimentation. The Scion 01 Concept is an engineering exercise that boldly reimagines a side-by-side, all-terrain vehicle designed for the ultimate outdoor adventure experience.
Spearheaded by North American Toyota engineers with a passion for off-roading, the project features a high-output turbocharged hybrid setup that blends Toyota’s legendary durability with Scion’s experimental DNA to imagine new possibilities for exploration, performance, and design.
“The Scion 01 Concept is about taking what we do best at Toyota and blending it with the passions that drive us,” said Don Federico, chief engineer and vice president of Vehicle Performance Development. “It’s the intersection of advanced performance and our deep enthusiasm for adventure. By bringing those worlds together in a side-by-side format, we’re exploring how Toyota performance can live in entirely new spaces and inspire a new generation of enthusiasts to get out and go.”
A New Vision for Off-Road Enthusiasts
Capitalizing on Toyota’s off-road performance heritage, the Scion 01 Concept represents a new vision for enthusiasts who crave adrenaline, innovation and connection with the outdoors, officials noted. Powered by Toyota’s high-output, turbocharged four-cylinder hybrid powertrain, the Scion 01 Concept combines performance and efficiency. The hybrid engine is derived from Toyota’s truck lineup and delivers over 300 hp while also offering a Silent Mode using EV power.
Purpose-built from the ground up, the concept can tackle a variety of challenging off-roading scenarios including high-speed racing, rugged trail running and technical rock crawling. Extreme suspension articulation blends with a balanced track width and a nimble footprint, allowing the Scion 01 Concept to surpass current SXS products in power, capability and range.
In a nod to Toyota’s commitment to safety and durability, the concept also incorporates a first-of-its-kind FIA-compliant cage, developed directly by Toyota and compatible with SCORE and FIA racing standards. Complementing this race-ready structure, the concept leverages proven Toyota driveline, suspension and brake components strategically selected for reliability in extreme conditions.
The Scion 01 Concept was thoughtfully designed by Toyota’s USA based CALTY design team, bringing a unique blend of innovation and craftsmanship to the concept. It was featured in the Toyota booth at the 2025 SEMA Show.