The History of the Ferrari Logo

The Ferrari logo-and its prancing horse-have a long and storied history, with origins tracing back to as early as 1692.

Although there are varying stories as to how Enzo Ferrari landed on the prancing horse and the striking yellow background, the now-legendary badge has undergone several changes over the years.

Click here to head over to Automobile and read up on the origins of the logo, the various changes made to it over the years and even the first car to wear the Ferrari badge.

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By A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.