WD-40 and NAPA announce a new partnership with TechForce Foundation to offer $50,000 in scholarships, aimed at bolstering a new generation of trade professionals.
For the first time in more than 10 years, tech school gradation rates have risen. However, to meet demand over the next five years, the skilled trades must grow by 795,000 new technicians, officials believe.
“The automotive industry’s future depends on the education and training of today’s students,” said Jamie Walton, executive vice president, merchandising of NAPA. “This partnership ensures we bring broader visibility and accessibility to technician careers.”
WD-40 Brand and NAPA will award 40 scholarships over the next 12 months. Applicants must be enrolled in a post-secondary automotive, collision or diesel program. To apply and learn more, click here.
“WD-40 Brand recognizes the role that the skilled trades play in driving America forward,” said Erin Bala, vice president of U.S. marketing and Americas innovation at WD-40 Company. “We are honored to join forces with NAPA in backing TechForce Foundation and its crucial mission to champion students to and through their education into careers.”
As part of the partnership, NAPA will be offering WD-40 Multi-Use Product at a discounted price through September 2024.
TechForce Foundation is a national nonprofit, 501(c)(3) that works with transportation industry leaders to inspire people to explore the technician profession, support students in obtaining the technical education needed to be workforce-ready, and connect students to resources, mentors and employers to thrive in their careers.
“This partnership demonstrates the value of industry coming together to demonstrate its commitment to powering the next generation of technicians,” said Jennifer Maher, CEO of TechForce Foundation. “By combining their support, WD-40 Brand and NAPA will unlock a multiplier effect that will allow our organizations to inspire and support more students together than we ever could apart.”
