Celebrating its 40th anniversary this year, Sunrise brings another operation to the group and a presence in the Michigan market — a previously underrepresented territory for AAM, the organization said. For its part, Sunrise gains access to AAM’s negotiated vendor relationships, such as MAM Software, and proprietary technologies, including the PACE B2B browsing, cataloging, and ordering system, company representatives said.
Approved to join AAM as a Total Truck Centers member effective April 24, Sunrise maintains relationships with a variety of existing AAM supplier partners, including the RealTruck family of brands, the Lippert family of brands, Air Lift, DECKED, DU-HA, Fia, Paramount Automotive, Rhino-Rack, TRIMAX, Westin Automotive and more, the company said. Sunrise will continue to serve its customers from offices in Bay City and a warehouse in Flint.
