The 2025 Performance Racing Industry (PRI) Show will feature a showcase of sim racing, esports innovation and hands-on motorsports experiences with multiple activations from Dec. 11-13 at the Indiana Convention Center and Lucas Oil Stadium in Indianapolis, event organizers stated in a press release. Leading organizations—including DALLARA-AK ESPORTS, Podium 1, SIMCraft, SRO America, and Team America/Init Esports—will bring professional-grade simulators, competitive events and educational programming to attendees during the show.
“SIM racing has grown into an exciting part of the motorsports world, and the 2025 PRI Show brings multiple activations together in one place,” said Michael Good, PRI president. “Attendees have the chance to see top competitors, test advanced simulators and experience the energy of esports racing firsthand. This lineup highlights the innovation, talent and collaboration that make the PRI Show a must-attend event for the motorsports community.”
SRO America Expands the SIM Racing Arena
SRO America is returning to the 2025 PRI Show with an expanded SIM Racing Arena. The event features daily invitational races with top esports competitors competing on professional-grade rigs, including Fanatec Clubsport GT cockpits, DD-Plus Direct Drive bases, Clubsport pedals, and MSI 49-inch monitors powered by high-performance MSI gaming PCs. These setups provide the precision, realism and performance used by professional drivers worldwide, noted the release.
All competitions will stream live on SRO Motorsports Twitch and GTWorld YouTube. Beyond racing, the arena offers interactive demos, hands-on experiences with cutting-edge sim hardware, educational sessions and panel discussions with industry experts, highlighting the latest advancements in sim technology and its growing influence on the motorsports industry.
Podium 1 Showcases Turnkey Systems, New Products & Pro Driver Activations
Podium 1 is bringing a full lineup of professional-grade sim technology to the PRI Show, giving attendees the chance to test industry-leading 6DOF, 4DOF, and 3DOF motion systems featuring Qubic Motion Systems and Vero Motion platforms, the company said. The activation includes multiple new product unveilings, including the Simucube SC3 Pro, Simucube Co-Pedals, BDH Active Shifter, VPG Porsche Wheel and more.
Special guest Tony Kanaan joins the Podium 1 lineup alongside the McLaren Arrow team, offering attendees opportunities to meet the racing legend and compete against his lap times for chances to win official McLaren items. Autograph sessions with Kanaan are scheduled for Thursday from 11:30 a.m.-12 p.m. and 2-2:30 p.m., and Friday from 10-10:30 a.m. A McLaren Arrow IndyCar and a Radical SR3XXR will also be on display for photo opportunities.
The Top 12 Athletes From the 2025 TEAM AMERICA Talent Scouts Competition
Team America, powered by Init Esports, is bringing the nation’s top sim-racing competitors to the PRI Show for an in-person showdown. The top 12 athletes from the 2025 TEAM AMERICA Talent Scouts Competition powered by MOZA Racing have earned their place in the national finale at PRI. On Saturday afternoon, they will go head-to-head in the TEAM AMERICA Time Trial Challenge racing live on MOZA Racing equipment in front of manufacturers, media and motorsport leaders. PRI attendees can also compete by setting hot laps at the Team America booth on Thursday and Friday for a chance to earn one of the final spots on the Saturday grid.
“Team America is all about taking our incredible online community and putting it side-by-side in real life, and there’s no better place to do that than at PRI,” said Stefy Bau, founder of Init Esports.
DALLARA-AK ESPORTS Gets Attendees Behind the Wheel
DALLARA and AK Informatica launched DALLARA-AK ESPORTS earlier this year, a joint venture aimed at establishing Indianapolis as a global hub for sim racing. At the PRI Show, attendees can compete on Assetto Corsa Competizione simulators, racing GT cars on historic tracks. PRI says the activation gives fans a chance to experience the precision and excitement of professional-grade sim racing while engaging with one of motorsports’ most innovative partnerships.
“From interactive demos to live competitions, the SIM racing activations at PRI 2025 show how technology and motorsports continue to evolve together,” said Karin Davidson, PRI Show director. “We’re proud to offer attendees opportunities to engage, learn and compete in a hands-on environment while connecting with the top organizations and emerging talent shaping the future of the sport.”