Royal Purple Extends Formula DRIFT Partnership

Royal Purple will continue for a third year in 2022 as the Official Oil of Formula DRIFT, the company announced.

“Formula DRIFT is a perfect series to highlight our state-of-the-art lubricants,” said Rusty Waples, director of brand and product management at Calumet Branded Products. “Formula DRIFT drivers push their engines and drivetrains to extremes, and count on Royal Purple to give them the extra performance edge.”

“We’re very excited to have Royal Purple return as the Official Oil of Formula DRIFT,” said Ryan Sage, president of Formula DRIFT. “Since beginning the partnership in 2020, Royal Purple has brought new momentum to the competition and to our fans around the world.”

The 2022 Royal Purple partnership will again include a $6,000 contingency sponsorship for the Formula Drift PROSPEC Championship, the series said. As part of the program, Royal Purple will award prize money of $500, $300 and $200, respectively, to the first three PROSPEC contingency participants at each round. This will be available regardless of whether they reach the podium, provided the competition car displays the new Royal Purple and Formula DRIFT decal. The top 2022 Royal Purple contingency driver will receive an additional $2,000 at the end of the season.

The new season would not be complete without Formula DRIFT PRO Championship driver Dylan Hughes behind the wheel of the Royal Purple BMW. For the third consecutive year, Royal Purple will sponsor Formula DRIFT PRO Championship driver Dylan Hughes behind the wheel of the Royal Purple BMW.

“Dylan has a unique bond with his fans, and we’re excited to continue showcasing his success with the help of our high-quality, high-performance products and our brand support,” said Waples.

By A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.