“Powersports is an important growth segment for Rockford, and we needed to expand our team by adding someone not just with side x side industry experience, but also with a passion for the market and lifestyle,” Luke said. “Mark fits the bill. As an outdoor sport, off-road racing, and UTV enthusiast with an impressive sales and marketing pedigree, Mark will fit in perfectly at Rockford in this position. We are excited to have him on the road to help us grow the channel.”
Schleipfer has graced the cover of industry publications, and has held positions in sales and marketing management, new business development, and corporate sponsorships.
“Powersports is an incredibly energetic, highly focused, and immensely competitive market, and a manufacturer has to be dedicated not only to survive, but to thrive, as well,” Schleipfer said. “Rockford is all of these things, and is the reason it is the go-to brand for high-performance powersports audio solutions. As an off road and motor-sports enthusiast myself for more than 35 years, I am both proud to be a part of the team, and equally excited to be on the road working with our current customers and cultivating new ones.”