Producer of digital navigation technology, onX, is partnering with Toyota to launch the Trail Revival Project—a nationwide initiative to protect and preserve access to the trails that fuel outdoor adventure. This spring and summer, the Trail Revival Project will rally outdoor communities to restore and maintain trail systems at five key events across California, Colorado, Montana, North Carolina and Pennsylvania.
Together, onX and Toyota say they aim to address one of the biggest threats to outdoor recreation: loss of access due to trail deterioration, overuse, downed trees and debris and underresourced land management organizations.
“At a time when access to public lands is feeling increasingly uncertain, we’re inviting the outdoor community to help protect the places they love,” said onX brand director Frances Kershaw. “This initiative is about more than just trail maintenance—it’s about coming together to safeguard our shared landscapes for the future.”
Clearing the Path for Future Adventurers
Hosted in collaboration with local organizations, off-road clubs and land management agencies, each Trail Revival Project is an opportunity for volunteers to roll up their sleeves and make an impact, noted company officials in a press release. From clearing fallen trees to rebuilding trails, these community-powered days of service help ensure that trails remain open, accessible and safe for the upcoming season. Toyota Trucks will help drive these efforts, bringing in gear, equipment and volunteers, as well as hauling out debris and trash to restore each trail.
Upcoming Events & Hosting Local Events
Below is the list of the five Trail Revival Project events that are currently planned across the country. The two companies say they will release more details in the coming weeks.
- May 3, 2025 – Mendocino National Forest, California
- May 31, 2025 – Famous Reading Outdoors OHV Park, Pennsylvania
- Date TBD – Colorado
- Date TBD – Montana
- Date TBD – North Carolina
“Whether you’re out hiking, biking or overlanding, access is critical,” said Mike Tripp, group vice president of Toyota marketing. “As brands who engage with outdoor enthusiasts, we have a unique opportunity to rally our communities to protect the places we all love.”
In addition to these five planned events, onX and Toyota are also calling on off-road clubs to apply to host their own Trail Revival Project. Selected groups will receive the following resources to make an impact in their local areas:
- $5,000 in funding and equipment donations.
- Chainsaws and trail tools.
- Support, resources and mentorship from Toyota and onX’s Access and Stewardship Program.
To volunteer for one of the Trail Revival Projects or apply to host a local event, click here.