Online gaming platform MonkeyTilt partnered with vehicle builder West Coast Customs to create the Tilt Truck, a mobile hub that blends gaming, luxury and culture for fans seeking high-energy excitement.
The Tilt Truck isn’t just a vehicle—it’s a fully immersive experience crafted for fans to connect, compete and celebrate, officials stated in a press release. The build combines WCC’s iconic craftsmanship with MonkeyTilt’s vision for the future of gaming and entertainment, featuring:
- High-Tech Gaming Zones: Dynamic spaces for interactive play and friendly competition.
- VIP Lounges: Designed for relaxation and elevated connection.
- Interactive Challenges: Including the Tilt Truck Vault Challenge, where fans can win prizes such as cash, exclusive merchandise and VIP suite tickets.
“At MonkeyTilt, we’re about creating epic experiences that bring people together through the excitement of sports and entertainment,” said Sam Kiki, CEO. “The Tilt Truck embodies everything we stand for: innovation, gaming and entertainment—what we know connects with our community.”
The Tilt Truck’s adventure will kick off in Las Vegas, featuring exclusive fan previews and media tours as it travels across the country. Its journey culminates in New Orleans on Super Bowl weekend, Feb. 7-8, as the centerpiece of MonkeyTilt’s Family Style Block Party.
The Family Style Experience, in partnership with Complex, brings together high-stakes gaming, culture, and entertainment to create an immersive event. Key highlights include:
- Tilt Truck Vault Challenge: The centerpiece attraction where fans can test their skill and luck to win cash prizes, merch and VIP experiences.
- Live Entertainment: High-energy performances and a live recording of Complex’s “Sneaker Show” podcast.
- Celebrity Appearances: Meet A-listers, athletes and influencers.
- Exclusive Capsule Collection and Merchandise Drops: Including a co-branded capsule collection created with a leading streetwear designer.
- Interactive Art Installations: Immersive visuals that bring the energy of the Big Game to life.
- Curated Cuisine: Handpicked chefs and food vendors serving bold, unforgettable flavors.
“The vision behind this collaboration aligns perfectly with our commitment to pushing boundaries in automotive customization,” said Ryan Friedlinghaus, CEO of West Coast Customs. “The Tilt Truck will showcase our ability to merge best-in-class technology with exceptional design, creating something unique for MonkeyTilt in the entertainment space.”