Mike Cofield Will Conduct Business Session at MasterTech Expo

An education seminar by Mike Cofield at MasterTech Expo 2025 will focus on remodeling your shop on a budget. (Graphic courtesy MasterTech Expo)

Custom Sounds & Tint CEO Mike Cofield will conduct a business session on upgrading your shop at this year’s MasterTech Expo.

In “Business Session 3 – Transform Your Store on a Budget,” Cofield will guide attendees through quick and easy remodel strategies that have propelled Custom Sounds & Tint into a multimillion-dollar powerhouse in the car audio and tint industry.

“This dynamic seminar will empower business owners, retail managers and entrepreneurs with practical solutions to transform their storefronts, store interiors and merchandising strategies to maximize their potential without exceeding their budgets,” said Bryan Schmitt, MasterTech founder/CEO/president. “In his second year as a MasterTech presenter, Cofield brings a wealth of knowledge from his decades of leading Custom Sounds & Tint. His engaging teaching style, coupled with real-world examples, ensures that participants leave equipped with actionable insights to elevate their retail environments.”

Cofield added that his goal is to help attendees see their stores through a fresh lens.

“By sharing the proven methods that worked for Custom Sounds, I hope to inspire business owners to improve their retail environment to not only drive sales but also align with their long-term vision for success,” he said.

MasterTech Expo 2025 is set for March 20-23 at the Mesa Convention Center in Mesa, Arizona.

By Jef White

Jef White is the executive editor of THE SHOP magazine.