“We are honored with the opportunity to work with The Progressive Group in the Michigan market,” said Hill. “Their proven success of market leadership and support to their customers is highly valued and recognized, and we know that this will only be further enhanced by their new presence.”
The Progressive Group provides representation for brands across 28 states. The group will now task 7 of its field sales reps with servicing and supporting their newly appointed Michigan dealer base for Kenwood.
“We have been selling Kenwood via our R&D Distribution company for the past 5 years, so becoming the reps will be a natural transition for our team as well as our customers,” said David Russell, director of The Progressive Group. “We share Kenwood’s vison of creating experiences that exceed expectations and look forward to further developing our relationships with dealers in the Michigan market.”
“We needed to ensure our dealers received uninterrupted service in the territory with the same level of support that they are accustomed to,” said Mike Roberts, Kenwood VP of sales & marketing. The Progressive Group was the perfect choice.”