Jeep announces it will host Jeep Beach April 19-28 in Daytona Beach, Florida. The announcement comes alongside the reveal of Wrangler 4xe and Jeep Gladiator special editions.
“Jeep Beach week in Daytona Beach, Florida, is one of the biggest Jeep enthusiast events in the U.S. Last year, more than 225,000 Jeep fans and 25,000 Jeep SUVs and trucks attended, and the event is set to be even bigger this year,” said Bill Peffer, senior vice president and head of Jeep North America.
The new 2024 Wrangler 4xe Jeep Beach special edition and the first 2024 Gladiator Jeep Beach special edition will be available for order starting later this month in select southeastern states. Both Jeep Beach Models come with a Sunrider Fliptop, Mopar Katzkin leather seats, off-road tires, locking rear differentials and more.
“The new 2024 model-year Wrangler and first-ever Gladiator Jeep Beach special editions are loaded with all the beach-ready content our customers tell us they want, so it’s a great opportunity to deliver these two new beach-ready Jeep 4x4s, customized from the factory, at this special weeklong event.”
The 2024 Jeep Wrangler Jeep Beach 4xe, based on the Willys 4xe model and powered by the 4xe powertrain, boasts a long list of standard and special-edition equipment:
- Body-color hardtop
- Hardtop headliner
- Sunrider Fliptop
- Jeep Beach decal package
- Mopar Katzkin leather seats embroidered with “Jeep Beach”
- 12.3-inch touchscreen radio
- LED headlamps and fog lamps
- Adaptive cruise control
- Forward collision warning
- 33-inch all-terrain tires
- Steel rock rails
- Rear-locking differential
- Off-Road+ mode
- Trailer tow and programmable auxiliary switches
The 2024 Jeep Wrangler Jeep Beach, limited to 500 units and available for order this month, is priced at a U.S. manufacturer’s suggested retail price (MSRP) of $60,395 (all prices exclude $1,895 destination charge).
The Jeep brand will build 250 Gladiator Jeep Beach vehicles, the first time the brand has commemorated the annual event with a Gladiator special edition. The 2024 Jeep Gladiator Jeep Beach, based on the Gladiator Willys model, features the following standard and special equipment:
- Body-color hardtop
- Hardtop headliner
- Sunrider Fliptop
- Jeep Beach decal package
- Mopar Katzkin leather seats embroidered with “Jeep Beach”
- Spray-in bedliner
- 12.3-inch touchscreen radio
