The Hot Wheels Legends Tour presented by Mobil 1 is back for its seventh year in search of the next Garage of Legends inductee.
Beginning May 11, car builders from around the world will compete for a chance to have their one-of-a-kind car immortalized as a 1:64-scale die-cast and join an exclusive group of Garage of Legends life-size Hot Wheels vehicles.
This year’s Tour kicks off in Miami with a live event, in partnership with Walmart, on May 11 and will then travel across 13 countries.
For 2024, Hot Wheels is leaving no stone unturned with new event stops in Columbia and the United Arab Emirates. The United States will host 11 regional events at Walmart locations across the country, culminating with the Global Semi-Final and the Global Grand Finale in November.
“The enthusiasm we see at Hot Wheels Legends Tour events around the world keep us motivated to build on the tour every year to find more ways to celebrate custom car builders and their drive to become legendary,” said Ted Wu, senior vice president and global head of design for vehicles at Mattel. “This year, the tour will visit Columbia and the UAE for the first time, and we can’t wait to see these unique car communities represented at this year’s Global Semi-Final in November.”
When searching for the next authentically iconic Hot Wheels vehicle, the judges are looking for extreme, on-trend, relevant vehicles. Judges will also consider the builder’s overall creativity and how the project stands out from the crowd.
New for this year, Hot Wheels celebrates its ongoing partnership with Walmart by adding a U.S. virtual contest where car enthusiasts nationwide can submit their passion projects and participate in the Hot Wheels Legends Tour. Hot Wheels and Walmart Design Teams will select one vehicle to move on to the Global Semi-Final in November. Submission details will be announced in the coming weeks.
Each stop will include activities for fans of all ages, including the Hot Wheels Garage of Legends life-size cars, play spaces where kids can interact with the latest Hot Wheels toys, and Hot Wheels die-cast displays featuring coveted premium and collector cars. Additionally, Hot Wheels enthusiasts can find special edition Hot Wheels Legends products exclusively at select Walmart stores or on Walmart.com.
Upcoming U.S. Tour dates include:
- May 11: In-Person Event at Walmart in Miami, Florida
- June 1: In-Person Event at Walmart in Atlanta, Georgia
- June 15: In-Person Event at Walmart in Charlotte, North Carolina
- June 29: In-Person Event at Walmart in Philadelphia, Pennsylvania
- July 13: In-Person Event at Walmart in Detroit, Michigan
- July 27: In-Person Event at Walmart in Chicago, Illinois
- August 10: In-Person Event at Walmart in Indianapolis, Indiana
- September 7: In-Person Event at Walmart in Dallas, Texas
- September 14: In-Person Event at Walmart in Houston, Texas
- September 28: In-Person Event at Walmart in Phoenix, Arizona
- October 5: In-Person Event at Hot Wheels Headquarters in El Segundo, California
- November TBD: Global Semi Final (Virtual)
- November TBD: Global Grand Finale (Virtual)
Since its launch in 2018 to commemorate the 50th Anniversary of Hot Wheels, the Hot Wheels Legends Tour has grown from a series of local Walmart events across the United States to the world’s largest traveling car show, bringing in builders and automotive fans through both virtual and live events.
