The celebration kicks off during the SEMA Show with a panel on the evolution of HOT ROD, the reveal of the 75th anniversary issue and the launch of both HOT ROD’s and SEMA’s first collectible NFTs, the outlet said.
“Not long after HOT ROD magazine publisher Robert Petersen produced the first official SEMA Show in 1967, SEMA became the worldwide destination bringing together hot rodders and performance companies annually in Las Vegas,” said HOT ROD editor-in-chief John McGann. “Today, we at HOT ROD can’t think of a better partner and destination for our 75th anniversary celebration than the 2022 SEMA Show.”
MOTORTREND and SEMA will jointly celebrate the 75th Anniversary of the magazine by unveiling two limited-edition NFTs showcasing the shared history of both the HOT ROD and SEMA brands, the publication said.
Also on Nov. 2, beginning at 11:00 a.m. PST, a HOT ROD panel at MotorTrend’s booth will discuss ‘75 Years of HOT ROD Evolution.’ The panel will include HOT ROD editor-in-chief John McGann, ROADKILL show host and former HOT ROD editor-in-chief David Freiburger, former HOT ROD editor-in-chief Evan Perkins, and HOT ROD Garage show host Alex Taylor, as well as other legendary contributors.
Throughout the week, SEMA Show attendees and classic car fans can access the HOT ROD digital archive by registering for a free MotorTrend+ account while visiting MotorTrend’s SEMA Show booth or visiting kiosks throughout the Las Vegas Convention Center. With more than 900 issues published since 1948 – totaling more than 128,000 pages of content – the HOT ROD Digital Archives take readers from the early days of organized racing on the dry lake beds through the horsepower wars of the ‘60s into present day.
