GEN-Y Hitch, a manufacturer of premium heavy-duty towing and truck accessories, announced its acquisition of Vision Doors, a manufacturer of RV and cargo entry and baggage doors. This strategic move demonstrates GEN-Y’s commitment to innovation, advanced automation, and setting new standards in an area of the RV industry that has remained largely unchanged for decades, company officials said in a press release.
“At GEN-Y, we are excited to welcome Vision Doors to the GEN-Y family of products,” said Carl Borkholder, founder and managing partner of GEN-Y Hitch. “For decades, RV baggage and entry doors have remained largely unchanged, which contradicts our core values. GEN-Y is built on innovation, teamwork and the drive to go beyond the ordinary. This acquisition marks another step in our pursuit of that mission.
“By integrating advanced automation into the manufacturing process, every GEN-Y Door will embody our values of precision, durability and industry-leading customer satisfaction. Automation enhances our workforce, allowing our team to concentrate on innovation, problem-solving and creating products that set a new standard. Just as we transformed the towing and suspension industry, we will apply that same relentless drive to building doors. GEN-Y Door represents more than just a product line; it symbolizes our culture in action—pushing limits, ensuring the success of our colleagues and partners and delivering unmatched value to our customers.”
Merlin Yoder, president of Vision Doors, expressed enthusiasm for the partnership: “We are excited to see the Vision Doors team join forces with GEN-Y Hitch, knowing this partnership will strengthen our ability to create new opportunities to best serve our team members, customers and the community.”
Dan Miller, president and managing partner of GEN-Y Hitch, added, “I, along with the entire GEN-Y team, am thrilled to strengthen our growing product portfolio through this acquisition, as we proudly welcome Vision Doors to become GEN-Y Door, the newest division of GEN-Y Hitch. Building on Vision Doors’ legacy of craftsmanship and empowered by GEN-Y’s culture of innovation and advanced automation, the combined team is positioned to create powerful synergies not only across our organization but also with our customers and suppliers. These partnerships will drive an expanded product line that raises the bar for durability, functionality and design across the markets we currently serve, while opening the door to new opportunities ahead. The future looks bright.”