According to Electrify Expo officials, the event’s exhibitor count will see an increase in 2023. Exhibitors include established manufacturers like Chrysler, Ford, Lexus, Toyota and Kia, as well as newer brands like Polestar and other early-stage companies, the organization said.
“Consumers no longer have to jam inside a convention center and look at cars behind a velvet rope,” said BJ Birtwell, founder and executive producer of Electrify Expo. “We have created a new way for EV shoppers to experience electric vehicles of all shapes and sizes, and in three short years Electrify has become a must-attend festival for companies looking to interact with EV shoppers midway through the purchase funnel. In our outdoor, family-friendly festival setting, it makes the path to purchase a fun experience for the consumer, and we are proud to be fundamentally shifting the way people think about shopping for their new EV, whether 2 wheels or 4.”
According to JD Power, nearly half of new-car buyers in the U.S. could find an electric vehicle at the price and size they want and from their preferred brand by the end of 2023. This year, car companies are doubling down on turning that interest for EVs into sales.
In addition to passenger vehicles, Electrify Expo will also showcase alternative modes of electric transportation, including e-bikes, e-scooters, e-skateboards, boats and more, organizers said.
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