Eibach Joins SpeedTour as Newest Trans Am, SVRA Sponsor

Eibach is the newest partner to join the SpeedTour as a sponsor of both the Trans Am Series and the SVRA ahead of the 2022 race season, the company announced. The agreement names Eibach as the Official Spring Company of the Trans Am Series presented by Pirelli (Trans Am) and an Authorized Spring Company of the Sportscar Vintage Racing Association (SVRA).

“Eibach makes the finest performance springs in the world,” said Tony Parella, owner of the Trans Am Series and SVRA. “From F1 to NASCAR to IndyCar and more, they are ingrained in the top tier of motorsports as race teams and race series around the world turn to Eibach for their state-of-the-art technology and expert craftsmanship. I’m excited for them to join the SpeedTour paddock and can’t wait to see the impact they make on the track.”

“Partnering with SpeedTour and getting involved in Trans Am and SVRA is a natural fit,” said Mark Krumme, Eibach’s head of marketing. “From the wheel-to-wheel racing of Trans Am to the passion and dedication of SVRA, our priorities and philosophies align perfectly. We’re excited to get into the paddock, to get to know the racers and to introduce them to our line of suspension components.”

SpeedTour hosts motorsports festivals featuring American road racing series. Competition ranges from the Trans Am Series, SVRA, FR Americas, F4 U.S., to International GT (IGT) and more.

By A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.