“We are making some hard and fast changes at EGR USA to fulfill our mission to be the number one branded truck accessory company in North America,” said Mike Timmons, EGR’s North America aftermarket vice president of sales and marketing. “The EGR brand equates to quality and the firms selected to help promote the EGR brand were carefully selected based on their astute understanding of how EGR is to be branded and marketed in addition to their successful track record and stellar reputations.”
Recent agreements for representation include APS Marketing Group (South), Evan Mecham & Associates (West Coast), Jim Wrobleski & Company (Midwest), Holm, Hicks, White & Associates (Canada), and N.A. Williams (Amazon), and Accelerate – New World Business LLC for National Accounts and Special Projects.
All six manufacturer representative companies will have full rights to represent EGR’s full product line of truck accessories, the company said.
