In his new role, McGee will oversee Centerforce’s marketing efforts including advertising and event marketing, where he will play a key role in leading the second annual Centerforce Adventure Run, an overland-style trip exclusively for manual transmission vehicles, the company said.
“Trent is a natural fit and excellent addition to the team,” said Centerforce General Manager Bryan Wilson. “Trent’s knowledge of the aftermarket and specific expertise in the off-road market is crucial as we continue to grow our presence in the Jeep and 4×4 segments.”
McGee brings over 25 years of automotive industry experience to the Centerforce team with experience as a technical writer for several automotive publications, including 4-Wheel & Off-Road Magazine, and marketing experience with Daystar Products and Airaid Inc.