Bridge of Weir has made its worldwide debut on an automotive product at the Pebble Beach Concours d’Elegance. Bridge of Weir’s BioTAN technology, will be on display on an electrified Porsche 911 (964) from British luxury company Everrati.
The “Evergreen Commission” was inspired by the legendary 1993 Type 964 RSR and is owned by Steve Rimmer, an avid motorsports enthusiast who is the founder of DirtFish rally schools, according to an announcement.
Inside, the Evergreen Commission is said to be the first luxury automotive product in the world to feature a full BioTAN leather interior, incorporating a leather-clad roll cage and Recaro Pole Position driver and passenger seats, all of which are swathed in Harvest-colored soft Nappa hide.
Over the last two decades, Bridge of Weir has made large investments aimed at further increasing its leadership in sustainable leather production, with forward-thinking initiatives such as its patented Thermal Energy Plant (TEP) and Water Treatment & Recycling Plant (WTRP), according to the company. Its new tanning technology is another sustainability accelerator on its zero-impact journey.
Tanning is the production process where the structural protein called collagen is stabilized and where raw material becomes leather. Bridge of Weir’s new technology, intensively developed over the last four years, increases the bio-content as well as removing fossil fuel, oil-derived components and heavy metals from its processes and products.
“For over 20 years, Bridge of Weir has invested in pioneering new initiatives that optimize and improve sustainability, quality and productivity. I am delighted to see the global debut of this advanced tanning technology here on Everrati’s zero-emission Evergreen Commission,” said James Muirhead, sales director at Bridge of Weir Leather.
“Bridge of Weir is synonymous with the finest quality, setting the benchmark for sustainable innovation and, like our products, leather is the ultimate example of upcycling. We are delighted to showcase BioTAN here at Pebble Beach on our Evergreen Commission,” said Justin Lunny, CEO and Founder, Everrati.
The raw hides used to make Bridge of Weir leather are always sourced from responsible local suppliers with 100% traceability, as certified by the UK Cattle Tracing Scheme, with the highest standards of animal welfare and without risk of deforestation.
