Greg Adler, president and CEO of Transamerican Auto Parts, is set to kick off his short course off-road racing campaign this weekend as the Lucas Oil Off Road Racing Series launches this year’s season at Wild Horse Pass Motorsports Park in Chandler, Arizona. April 14 will mark the first round of series competition, where Adler will compete in the marquee Pro4 division.
The event-known as the 4 Wheel Parts Off-Road Nationals-will feature Adler as the Grand Marshall and will later have him taking on the purpose built, high-flying, three-quarter-mile-long, off-road battlefield.
“4 Wheel Parts and Lucas Oil Products have enjoyed a tremendous partnership for many years and we are proud to once again be kicking off a brand-new season of off-road racing together,” Adler said. “This series continues to be a fantastic venue for us to share our enthusiasm for off-road while interacting with an incredibly passionate fan base who pack the pits and the grandstands to be a part of one of the most exciting forms of motorsports anywhere.
“We’ve spent a lot of time at this facility over the years and have been pleased to have had success and earn some wins here,” Adler continued. “This weekend, we’re going to have quite a few friends, family and colleagues in the stands supporting us and with them in our corner, we’re going to put it all on the line out there and see where we’re at when the checkered flag drops.”
The Lucas Oil Off Road Racing Series is broadcast on CBS, CBS Sports Network, MavTV and LucasOilRacing.TV.
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