Women’s Mustang Build to debut at SEMA Show

Oct 15, 2012

“High Gear,” the SEMA Mustang Build Powered by Women project vehicle, will debut at the Ford Motor Co. booth on the opening day of the 2012 SEMA Show in Las Vegas. The project, launched by the SEMA Businesswomen’s Network (SBN), showcases the talented women of the automotive industry; more than 40 women volunteered their time and expertise to customize the 2013 Mustang GT in less than two months.

Restyling magazine has closely followed and chronicled the project throughout its four-article series: September, October and November, with Part 4 concluding in January.

SEMA and Ford Motor Co. teamed up for the build, while more than 40 SEMA member companies donated products and services, including custom paint, customized wheels, a custom leather interior, high-performance suspension and a new supercharger autographed by industry legend Vic Edelbrock.

“The SEMA Mustang Build is truly inspiring,” said SBN chair Marla Moore. “The SBN is honored to host this historic project. We’re now excited to unveil and share the final creation with the industry at the upcoming SEMA Show.”

Following the vehicle’s official unveiling, an auction begins to raise funds for the SEMA Memorial Scholarship Fund.

See the “High Gear” debut at 10 a.m., Oct. 30, at Ford’s booth.