WELD has developed a new certified dealer program to help counter the importation of knockoff and counterfeit overseas products that claim to be genuine WELD wheels.
“WELD is pleased to partner with dealers that value the WELD legacy of providing high-quality, made-in-the-USA product,” said Norm Young, WELD president and CEO. “We are very protective of our quality manufacturing heritage and have put measures in place so consumers know when they purchase product from one of our certified dealers that it is our genuine branded product.”
Young said only genuine WELD wheels are built using the company’s approved materials, construction techniques and quality standards. He points out that imitation wheels may not perform as well, with the potential for premature failures and safety issues.
Consumers can use the dealer locater to find the closest WELD certified dealer near them at: www.WELDwheels.com/dealer-locator.