Avery Dennison Graphics Solutions, Painesville, Ohio, offered its support to Signarama, a full-service sign business, in its partnership with Habitat for Humanity by donating vehicle wrap materials for 14 Habitat for Humanity truck wraps. The wraps are designed to drive awareness of Habitat for Humanity’s mission in various communities across the United States.
Habitat for Humanity’s mission is to build homes, communities and hope.
Signarama announced its $250,000 partnership with Habitat for Humanity to help build and rehabilitate affordable homes throughout the United States and around the world. Avery Dennison’s donation of MPI 1005 Supercast Easy Apply RS™ with DOL 1360 gloss overlaminate will be used by the sign company’s franchises to wrap 14 Nissan vehicles during the next 12 months.
“We are very excited to lend a helping hand to Habitat for Humanity and assist families in need realize their dreams of homeownership,” said Jim Tatem, president of Signarama, “… not only because it makes good business sense but, more importantly, because it’s the right thing to do for our customers and those living in the areas we serve.”
During the months of October and March, which are “Habitat for Humanity Months,” all Signarama branches will donate 1% of all sign sales to Habitat for Humanity.
“Avery Dennison is proud to support Signarama’s partnership with Habitat for Humanity by donating … vehicle wrap products for the Nissan truck wraps,” said Todd Hain, marketing and communications manager at Avery Dennison Graphics Solutions. “Wrapping the 14 vehicles will help Habitat for Humanity raise awareness of its efforts in those communities. Vehicle wraps generate millions of positive impressions for brands and businesses each day on roads and highways around the world.”