SEMA Launches Anti-Street Racing Website

Jul 16, 2010

In an effort to move drag racing from the streets to the racetrack, the Specialty Equipment Market Association and its Street Performance Council have launched an all-new Racers Against Street Racing website.

“The message is clear and simple: If you want to race, go to a racetrack,” said Chris Kersting, SEMA president and CEO. “There are fun, legal ways for drivers to enjoy racing, and taking it to a track will ultimately save lives.”

The goal of RASR is to educate drivers about the dangers of street racing and aggressive driving, according to a press release. The new site features tools that evoke engagement from visitors and also provides a resource to locate professionally controlled environments in which today’s performance and speed enthusiasts can participate in automotive-related events throughout the U.S.

Adopted by SEMA in 2001 to spread the message about the dangers of street racing, RASR is comprised of a coalition of auto manufacturers, aftermarket parts companies, retailers, distributors, professional drag racers, sanctioning bodies, race tracks and automotive magazines devoted to promoting legal alternatives to illegal street racing on a national level, according to the release.

RASR is administered through a task force within the SPC and action is driven entirely via a team of volunteers.

“The Street Performance Council is once again excited to be aligned with RASR, and feels that with the new direction we can truly make an impact on street racing,” said Tracie Nunez, SPC chairman.

More information is available at www.RASR.org.