The multi-faceted relationship will enhance the onsite fan experience and race broadcasts, as well as develop the first-ever dedicated Red Bull GRC app, according to a press release.
“FanVision is the undisputed leader in the world of motorsport communication, bringing everything fans want to see and hear to the palm of their hand,” said Colin Dyne, Red Bull GRC CEO. “Our partnership with FanVision will allow fans, both onsite and watching at home on NBC, to experience Red Bull GRC events like never before.”
FanVision will be at the track at all 2017 Red Bull GRC events with its newly developed Legend units available for rental, giving fans access to driver and team audio communication and in-car video feeds, according to the release. FanVision will also supply in-car communication to the series’ production team through its Racing Electronics division.
A Red Bull GRC-branded app will be developed by FanVision-owned Crossfield Digital to provide fans worldwide access to live race updates, timing and scoring, results, statistics, and multimedia elements, further expanding the series’ digital footprint.
“We can't wait to get to work enhancing the fan experience for Red Bull Global Rallycross,” said Andrew Daines, FanVision CEO. “This incredible series has unbelievable energy and momentum, and it deserves the very best in two-way communications and fan engagement technology. That is exactly what we will give them as part of this exciting new partnership.”