Ram introduces Ram Tradesman crew, quad cabs

Mar 9, 2012

The Ram Truck brand announced March 7 that it would expand Ram 1500 Tradesman availability to include Crew Cab and Quad Cab half-ton pickup models. The Ram 1500 Tradesman previously was available in regular-cab models only.

The Tradesman is a value-priced package designed to meet needs of small-businesses, construction jobsites and commercial fleets.

Tradesman models also get styled, full-face steel wheels, a factory-equipped spray-in bedliner and a RamBox cargo management system that includes lighted, lockable storage for tools and adjustable tie-downs.

Other features include Class IV receiver hitch, four- and seven-pin trailer connectors, in-floor storage on crew cab models, forward-opening doors on Quad Cab, power windows and a six-speaker stereo with CD player and audio input jack.

Priced at a base less than $30,000, the pickup leaves a lot of opportunity for aftermarket restylers and truck specialists.