Lund International on Oct. 31 will debut eight project vehicles at the SEMA Show. The introduction of one such muscle car project will be paired with a major announcement, according to the company.
Sam Mahdavi-host of Velocity Network’s Sam’s Garage and The Lund International Truck and Jeep Show-will serve as the event emcee, along with Lund CEO Mitch Fogel.
Lund International brands will showcase over a dozen new products for the Jeep, truck and muscle car markets as part of their Road to Success New Product Passport program.
Other booth activities throughout the week include Mahdavi doing daily live product installs in the in-booth Lund International Garage, a new feature this year. The AVS Dream Girl also will be on hand to sign autographs daily with the muscle car project.
The SEMA Show is set for Oct. 31-Nov. 3 at the Las Vegas Convention Center in Las Vegas.