ididit Partners with Performance Business Media

Oct 6, 2016

Steering column specialists ididit has partnered with Performance Business Media. The motorsports marketing firm will act as ididit’s agency of record for media placement, creative and public relations.

“We are thrilled for the opportunity to work alongside the stellar team at ididit,” said Kent Bradley of Performance Business Media. “PBM and ididit have worked together on projects in the past and their attention to detail and quality craftsmanship make them a great brand to represent.”

Performance Business Media has created and distributed several press releases on behalf of ididit as well as produced an online video for their 2015 Car Show and Open House. The marketing firm will now develop and implement’s ididit’s complete 2017 marketing strategy.

“Kent and his team at Performance Business Media have been great to work with,” said Megan Lunsford of ididit. “We are celebrating our 30th anniversary this year and have a lot of great new products coming out for multiple markets. We know PBM is the right partner to help us achieve our future goals.”

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