Hypertech Celebrates 25 Years

Jan 31, 2011

High-performance engine tuning products company Hypertech is celebrating its 25th anniversary in 2011.

Founded in 1985 by Mark Heffinton, a former chief cam designer for Crane Cams, Hypertech started with seven employees and an engine dyno, offering engine tuning products for computer-controlled vehicles.

Today, the company has 52 employees in its Bartlett, Tenn., facility, which includes an administration building, a state-of-the-art research and development building with 21 engineers and technicians, three chassis dynos and a fabrication building for project vehicles.

Heffington started high-performance camshaft company Cam Dynamics in 1972, winning more than 54 percent of all NHRA Pro Stock and Sportsman Eliminator races and 192 out of 197 World of Outlaw Sprint Car Races in a three year period, according to a press release. He then sold Cam Dynamics to Crane Cams in 1982 and became a consultant for United Technologies and General Motors.

While designing cams for the 1984 computer-controlled Indy turbocharged Buicks, Heffington realized that without being able to alter the tuning program utilized by the electronic control module, the future of high-performance was in jeopardy, according to the release.

So, in 1985, he founded Hypertech to take advantage of the power of computer controls. The company introduced the Power Chip to street performance enthusiasts in 1986.

In 1994, Hypertech introduced its Power Programmer to take advantage of flash programming provided by OBDII technology. Heffington was recognized for his contributions to the aftermarket and racing community by being inducted into the Hot Rod Hall of Fame in 1977.

A five-time winner of SEMA’s Best New Performance Street Product and Best Engineered Product Award and two time Popular Mechanics Editor’s Choice Award, Hypertech continues to develop tuning products including the HyperPAC, an automotive performance computer, and the Max Energy Sport, a street-legal, handheld tuner for imports.