‘Garage Rewards’ Program Promises Incentives for Shop Owners and Techs

Oct 29, 2015

Professional technicians and shop owners can earn an array of incentive items by participating in qualifying training sessions, completing surveys, reviewing products and other activities through Federal-Mogul Motorparts’ new Garage Rewards online loyalty program, according to the company.

The free program enables members to earn points that can be redeemed for dozens of items, including GoPro cameras, Bluetooth ear buds, tool bags, apparel and more.

“Garage Rewards is designed exclusively for front-line technicians and shop owners, who represent the auto care industry’s most important connection to the motoring public,” said Jessica Wynn, global director, digital marketing and strategy of Federal-Mogul Motorparts. “The program represents an important new commitment on our part to support the long-term success of these vital business partners.”

Members can earn Garage Rewards points through a wide range of activities, including by completing program enrollment. A total of 1,500 points is available for each day a member participates in a qualifying training workshop at any of Federal-Mogul Motorparts’ Garage Gurus technical education centers.

Points are also available for participating in qualifying Garage Gurus online and field training courses, posting online product reviews, completing industry-related surveys, referring friends to the program, sharing product and promotional news, and updating their membership contact information.

Garage Rewards members can track and redeem rewards, search the catalog and manage their memberships through the program portal at www.FMMotorparts.com.