Ford announces 2013 SEMA project-vehicle program

Jan 4, 2013

Ford Motor Co. is now accepting proposals for its 2013 project-vehicle program, which must be submitted in two parts and must meet the Ford Aftermarket Vehicle Program criteria.

According to a SEMA news release, Part 1 of the proposal is a one-page summary that must be e-mailed by Feb. 21, 2013. It must include bullet points for: vehicle/theme, vehicle modifications, new product development, promotional plan and vehicle display location at the 2013 SEMA Show.

Part 2 is a detailed project proposal that must be received by Mar. 1, 2013, via mail. It must include: details supporting the one-page project summary, company letterhead, a color rendering and past project-vehicle examples.

Aftermarket companies requesting project vehicles should be current SEMA members; actively promote the vehicle with their product(s) through an established marketing plan; financially capable and willing to spend promotional dollars; and be a manufacturer or designer/restyler dedicated to supporting new-product development.

Send Ford project-vehicle proposals to:

Ford Motor Co.
Attn: Sherry Kollien and Mike Nicopolis
21175 Oakwood Blvd. PDCDC MD579
Dearborn, MI 4812

Visit the program’s Web page to see full project-vehicle program criteria.