Buick Avista Named Concept Car of the Year

Aug 15, 2016

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Buick Avista received the 2016 Concept Car of the Year and Most Significant Concept Vehicle of the Year at the North American Concept Vehicle Awards ceremony held last week at the Concours d’Elegance of America in Plymouth, Michigan.

The awards recognize the vehicle that makes the strongest impact in terms of automotive design, engineering and market responsiveness. The Avista is both an indicator of Buick’s future design direction and a celebration of its deep design heritage, according to the company.

“The design process of the Avista brought the team together to unite around a future direction for the brand and the great teamwork and enthusiasm it generated,” said Bryan Nesbitt, executive director of Buick Global Design. “While looking to the future, we also wanted to honor the rich heritage of Buick by integrating timeless design cues in this beautifully progressive concept vehicle.”

Judges noted the Avista’s futuristic interior and intuitive design, with Detroit Free Press auto critic Mark Phelan saying the vehicle “cements Buick’s surprising status as one of the auto industry’s most intriguing brands,” according to Buick.

Buick describes Avista’s cabin as having seamless lines melded with leather and aluminum details. The latest connected technology is accessible through touch screens on the instrument panel and the floating center console, which extends between the rear seats. The exterior includes titanium and carbon-fiber accents that make for optimal durability.

Following its introduction at the 2016 North American International Auto Show, the Avista also received the EyesOn Design Excellence Award and was named Best Future Concept by Detroit News readers.