May 2008 Point of Purchase

Dec 2, 2009

In Store Display
Naythons, Philadelphia, Pa., notes that properly designed point-of-purchase display racks create the impulse to buy. Contemporary retail merchandising has created higher design expectations for today’s consumer. Cutting edge design, bold brand signage and affordable pricing are at the top of the list for OEM’s and wholesale distributors. Whether it’s softgoods or hardgoods, Naythons’ designers will put together a display program designed for success.

Merchandising Display
HushMat®, Lenexa, Kan., manufacturers of a full line of vibration damping, thermal insulation, and tape and sound absorption materials, has developed award-winning merchandising materials intended to educate consumers about the benefits that come with installation of HushMat products. Two cymbals are on display, one with HushMat and one without, and customers are encouraged to hit them with the drum stick provided. The cymbal without HushMat makes a loud sound that continues via vibration. The cymbal with HushMat makes no sound at all.

POP Materials
Jet, Huntington Beach, Calif., offers a selection of POP materials to help you boost sales. Jet has several POP items available to you free of charge. Among the POP items Jet has are a 24″ x 48″ end-cap sign with brochure holder. Along with their 2007 catalog and jobber price sheet, they offer a tri-fold brochure with counter top holder. A 14″ x 14″ mass air sensor display is also available, as is a Jet banner.

Diamond Plate Pegboard
Alligator Board, Glendale Heights, Ill., offers its Diamond Plate Pegboard, a polished aluminum tread plate pegboard that is an eye-catching alternative to Alligator Board’s galvanized steel designs. Its rugged yet modern appearance makes it great for indoor use, or virtually any place where ordinary pegboard might have seemed too unrefined. Like all Alligator Board products, the 16- by 32-inch Diamond Plate Pegboard and the 3- by 32-inch strips are easy to install and are compatible with standard pegboard hardware.

Countertop Display
Mickey Thompson, Stow, Ohio, presents this new counter top mini tire and wheel display. Awarded “Best New Merchandising Display” by SEMA, this powder coated 21″ tall metal display with embossed aluminum Mickey Thompson logo features life like replicas of the Baja ATZ Radial, Baja MTZ Radial, and Baja Claw Radial tires shown mounted on M/T Classic Lock and Classic II wheels. Great for shops with limited floor space to display full size tires and wheels, the display holds 50 Mickey Thompson Truck & Off-Road Pocket Guide Brochures.

Power-Flow POP Display
Injen Technology, Pomona, Calif., offers its Power-Flow POP display, which they say is not your ordinary simple floor display. It doubles as an educational tool, explaining the features and benefits of the Mega Ram Technology process and the many benefits of the Power Box. It even uses a cutout of an authentic Power Box to shows the quality of the workmanship and the functionality of the design.

Proform Planogram
Proform, Roseville, Mich., offers this comprehensive Proform Parts Planogram, which includes four smaller Planograms displaying Electrical Products, Bowtie Chrome Parts, Valve Train Products and Engine Builder Tools. Attractive packaging and the right combination of products guarantees you’ll get the attention of your performance-minded customer. This all-inclusive Proform Planogram will result in increased sales and better parts selection for your customers.

Tri-Fold POP
SLP Performance, Toms River, N.J., now has available its all-new Tri-Fold POP sales material to help you promote the sale of all their great new performance and appearance products available for Late-Model Detroit Muscle Cars and Full-Size Trucks. The Tri-Fold brochure showcases SLP’s stainless steel headers, Catalyst-back exhaust systems, Cold Air Induction Systems and Performance Packages they now have available for late-model Corvette, GTO, Camaro, Firebird, Mustang, Dodge Charger, Magnum, 300C, F150, Silverado, Sierra and Dodge Ram.

Packaging/Point-of-Purchase Display
Thermo-Tec, Greenwich, Ohio, offers a dynamic package design and attractive point-of-purchase displays that help drive sales if Thermo-Tec Automotive Products. Products sell themselves when the package and display demand the buyer’s attention. Thermo-Tec’s extensive product testing and proven name ensures that each product sold is of the highest quality to meet any exhaust heat management problem. We have three different planogram sizes to meet any store’s needs.

Slime Metal Rack Display
Slime, Grover Beach, Calif., offers the Slime Metal Rack Display, which takes up less than 18″x18″ of floor space. Each display includes the following: easy-to-assemble heavy-duty metal display with wheels, POP signage, 12 eight-ounce and eighteen 16-ounce Tube Sealant bottles, twenty-four 24-ounce Tire Sealant bottles and four 1-gallon Tire Sealant jugs [with pumps]. To boost your Slime sales 1000%, use the included demo tire and ice pick to demonstrate how Slime Tire Sealant prevents and repairs flats.

Mini Tire & Wheel Display
Dick Cepek Tires & Wheels, Stow, Ohio, offers its new counter top mini tire and wheel display. This black wrinkle coated metal display with embossed aluminum Dick Cepek logo features life like replicas of the Radial F-CII, Mud Country Radial and Crusher Radial tires shown mounted on Dick Cepek’s hot new DC-1wheels. Great for shops with limited floor space to display full size tires and wheels, the display measures 20″H x 20″W x10″D, and it holds 50 Dick Cepek Pocket Guide Brochures.

Performance Plumbing
Earl’s Performance, Bowling Green, Ky., offers this display board, which explains the different hose and hose ends Earl’s offers on an attractive 4 color, 24″ X 24″ point of purchase (POP). Hang it on your plumbing wall, under the counter or anywhere you have your Earl’s Plumbing.

Gauge Packaging & Display
Classic Instruments, Boyne City, Mich., offers a wide assortment of instrumentation that customers can add onto a standard gauge set such as quartz clocks or tachometers. The new packaging that has been designed for individual gauges offers a great display for a dealer as well as secure packaging when shipped to a customer.

Action Sports Display Rack
Complete Wheel Source, Grand Junction, Colo., offers this display rack that accommodates larger sized wheels. Built from high-grade aircraft aluminum, this display stand is a perfect match for those of you with minimum showroom floor space and maximum exposure expectations. The rack can hold a selection of wheels up to 15″ in diameter. The Action Sports Display comes with the stand, a heavy duty base to secure your investment, six interchangeable hooks and your preferred company logo to match your display product.

Innovative Prestone Belt-Binâ„¢ POS Display
CADNA Automotive, Memphis, Tenn., has introduced its innovative Prestone Belt-Binâ„¢ system to the automotive aftermarket. The point-of-sale [POS] display allows for up to 400 of the company’s premium, Prestone branded belts to be efficiently organized in one 4 x 4 foot or 2 x 8 foot shelf section.

Cutter Display
Blair Equipment Company, Flint, Mich., offers the Blair Spotweld Cutter Display, which they say cuts circles around other displays. It has bright attractive packaging that showcases the original spotweld cutter, Premium Rotabroach® hole cutters and replacement components. A versatile display with heavy duty construction can be used on the counter or on hung on a pegboard or slat wall.

Silicone Hose POP
Thermal Flex, San Diego, Calif., a manufacturer of premium, high performance silicone hose offers a new and exciting Point of Purchase [POP] display program which includes various types of silicone hoses such as elbows, humps, reducers/step hose, vacuum hose and heater hose. These quality silicone hoses are offered in Blue, Red & Black colors and many standard sizes.

Point of Purchase Display Units
Gardner-Westcott Company, Northville, Mich., makes it easy to display a large selection of fastener sets all at once by organizing them in a simple but neat and arranged manor. They have floor units that consist of small and big block GM, Pontiac, Ford, Chrysler, along with a complete line of Metric sets in generic formats or with their exclusive Emblem Stamped Hex Caps. You can custom order the display units to fit your shops individual needs and they come Chrome Plated, Stainless Steel and in Polished Stainless Steel for what ever application is required. These Point of Purchase Display Units make reordering a snap with kit part numbers on each hanger.