Intention to Buy Specialty Equipment Products Is On The Rise, According to SEMA

May 20, 2010

Approximately 1,094,000 households reportedly intend to make specialty-equipment purchases in the next three months, equating to $1.6 billion in sales, according to SEMA.

The association is reporting that its Consumer Demand Index (CDI), which measures purchase intentions of consumers over the following 90 days, rose in April from 45 to 48.

The April increase experienced by the CDI follows the 10-point increase from the month before and marks an 85-percent increase from April 2009.

Representing a 7 percent increase, the April CDI again matches closely with the Consumer Confidence Index, which experience an 11 percent increase from March to April, according to SEMA.

The CDI is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

To download a copy of the April CDI, visit www.sema.org/research/padi.