Ididit Receives Vendor Award

Jul 30, 2013

Ididit Inc., a maker of steering columns based in Tecumseh, Mich., received the “Best Inside Booth Display” award at the Goodguys PPG Nationals, July 12-14 in Columbus, Ohio.

“We work hard to get our name out there,” said Megan Lundsford, marketing manager at Ididit. “We redesigned our booth two years ago, so it was cool to get recognized for it.”

Lundsford said Ididit’s show booth reflects the company’s commitment to being 100 percent American-made, and the award confirms that it is promoting the correct image.

The free event, which has been held annually for more than 10 years, draws more than 1,500 vehicles. Attendees come from surrounding states and as far away as Canada, according to Lundsford.

“Last year, we had 1,600 to 1,800 cars,” Lundsford said. “It’s becoming a very big event down here.”

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