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Side-by-side vehicle situated in the Rockford Fosgate booth at the 2017 SEMA Show
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The powersports market has exploded in recent years, with side-by-side (SSV) vehicles leading the charge...
Seth Burgett, owner of Gateway Bronco
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Gateway Bronco, based in Hamel, Illinois, sells early Ford Bronco vehicles that it turns into muscle SUVs...
The Rogue Series by Thermo Tec
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Sponsored by Thermo Tec
Upselling and educating your customers about the benefits of heat and sound insulation, and adding this profit center to your shop...
Wendy Miles and her 2013 Nissan Xterra Pro-4X, affectionately named "Boris"
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Wendy Miles, an account executive with THE SHOP, recently embarked on a “workation” to Moab, Utah for the Easter Jeep Safari. She documented the experience with the following photo gallery...
Jon Pulli, CEO and co-founder of Turn 14 Distribution
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THE SHOP magazine reached out to Jon Pulli, co-founder and CEO of Turn 14 Distribution, to learn more about the company’s move toward the truck accessories market...
2019 Toyota RAV4 lineup
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Toyota debuted the fifth generation Toyota RAV4 this week at the New York International Auto Show...
2019 GMC AT4
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GMC is placing a new entry into the off-road space with its 2019 Sierra AT4...
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Bollinger Motors has released a short movie about the design process and technology behind its all-electric Bollinger B1 Sport Utility Truck...
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The custom Deegan 38 Jeep is outfitted with all of the Deegan 38 products as well as other aftermarket accessories... 

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