Tom Morr

Tom Morr is an automotive industry writer and owner of Morr-Ink, a California-based public relations company.


  • Dec 3, 2009

    A Pretty Sound Business

    Doing one thing well is apparently the modern key to failure. Specializing might be profitable for doctors, but diversity keeps restylers' doors open during slow economic times. Tintmasters Motorsports is a prime example of a… READ MORE

  • Dec 3, 2009

    Racking Up Profits

    The automotive aftermarket usually considers vehicle racks a contractors' domain. (We featured a sampling of this segment's utility offerings in the Showcase section of our August 2008 issue.) Here, the focus shifts to racks that… READ MORE


  • Dec 2, 2009

    Custom Car Crystal Ball

    Some aftermarket segments are blatantly healthier than others. For example, products that make large vehicles even less fuel-efficient aren't moving very fast. A common industry assessment is that the younger aftermarket segments - specifically sport-compact… READ MORE

  • feature
    Nov 30, 2009

    Off-Road Darwinism

    Like stocks that outperform the Dow, the off-road segment has outpaced the rest of the automotive aftermarket in recent years.…READ MORE


  • feature
    Nov 30, 2009

    Holcomb Motorsports

    Holcomb Motorsports has amassed quite a drag-racing following near NASCAR's epicenter. Instead of trying to be everything to everyone, Kenny…READ MORE